Using AR and VR in the real estate sector provides convenience & enhanced experiences to buyers, agents and sellers alike.
- Augmented Reality and Virtual Reality can definitely boost first impressions.
- AR and VR saves time and expenses.
Briefly about AR & VR
- AR is an enhanced version of reality to add digital information on top of a captured image or video.
- VR, on the other hand, is a three-dimensional, computer- generated environment which can be explored and interacted with by a user. A range of devices (e.g. headsets) can be used to stimulate vision, hearing, and touch in order to create the illusion of a reality that is created using a computer.
How to use these tools for the real estate sector?
- Virtual Real Estate Tour
A virtual reality tour that allows users to experience each room inside a property.
With the help of extremely punctual technologies, like Matterport, it is possible to scan an interior with a 3D camera. How could it be easier to create 3D virtual tours? It’s not only helping you introduce your real estate to sell during a walk-through, but you can grab out photos from the selected angles. The perspectives can be changed, as well, so the property can be presented from the inside, as a “dollhouse” or on a simple floor plan. We can tag important elements and put on comments that help highlighting information.
- Google Street View
Google Street View is also a browser-based interior tour in the property. Once you have this set up, you can also benefit from Google’s priorisation. Using Matterport combined with Google Street View is already becoming an everyday tool in the real estate sector.
And of course, this feature can significantly increase the number of your potential customers.
References in real estate
Here are a couple of cases when we created browser-based real estate virtual tours with this technology: showing walkarounds in 3D or 2D with any devices.
AR/VR – based projects: with or without the help of a marker, you can project a 3D plan to any surfaces with your tablet or smartphone application.
Click on the picture to see presentation video
3D touchscreen apps: helping real estate agencies to showcase plans and real view details of buildings and flat insides.
Click on the picture to see presentation video
