BMWs in the metro station

Solution

Augmented Reality (AR)

Realization

Google’s Project Tango AR technology gives us the possibility to develop AR solutions without the need for a printed marker. Tango solutions running on target-built devices, like the Lenovo Phablet Pro 2 are scanning the space and objects around the device and place the augmented content in it based on that information. To demonstrate how this new technology works, we’ve used an already existing app (we’re already working on our own) to install the hybrid cars of BMW into a metro station – which would have been logistically impossible in any other way.