Telekom Olimpia – Collecting champions

Solution

Augmented Reality

Realization

As requested by Art-Group Agency, we created our promotional Augmented Reality solution called Telekom Olimpia for Telekom. Available on Android and iPhone platforms, using the Junaio AR browser you can collect the photos of top sportsmen sponsored by Telekom in the virtual space appearing around T-points in the game. If the player using his or her own smartphone or tablet (or the ones given by the hostesses) collects all of the 5 photos of the athletes by clicking on them, after registering in the game can get a gift at the T-point. In addition to the AR promotion, we also created a web-based database registering the results and the gifts received for the campaign. The solution is a good example of how a service or a product can be put in the center of the marketing communication using a current topic on an exciting AR platform.