Virtual reality agency, how a specialized team can help you reach out to your clients ?
Virtual reality, which used to be specific to cinema or to simulators reserved for a few technophiles, is beginning to invade our daily lives and is becoming more democratic. Today, many applications and video games allow total immersion in the heart of the action thanks to virtual reality headsets that provide an exceptional feeling. Find out what virtual reality is and how Swiss Tomato virtual reality agency can help you to achieve your business goals.
WHAT IS VIRTUAL REALITY ?
The expression “virtual reality” corresponds to a computer technology which simulates the physical presence of a user in an environment artificially generated by software. The user can also interact with this fictitious environment. Virtual reality therefore artificially reproduces a sensory experience, which can include sight, touch, hearing and possibly smell.
Originally it was developed to reproduce complex situations and offer simulations or training. One can think, for example, of flight simulators which allow airline pilots to practice in risky situations.
With the miniaturization of display technologies and the advancement of computing, virtual reality has entered the private sphere. Where in the past you had to build an entire room to simulate an environment (airplane cockpit for example), today anyone can put on a virtual reality headset and find themselves immersed in the heart of the Amazon jungle, in a spaceship or at the edge of a ravine!
In a few years, virtual reality headsets have thus developed at an extraordinary speed. Game and software publishers have followed and now provide a large number of products that allow total user immersion. Most of the market is also turned towards the vr gaming headset and more “serious” applications are still rare.
A VIRTUAL REALITY HELMET: HOW IT WORKS
The operation of a VR headset is quite simple even if it involves complex technologies. In virtual reality, users do not look at a flat screen in front of them, but through a headset that encompasses the entire field of view. This headset projects a small image for each eye, and the brain pulls them together to turn them into a 3D vision.
As the lenses of the helmet amplify the image, players see images that fill their field of vision. These images move with the movements of the person’s head as the helmet is attached to it. The software then adapts the image according to the position of the head and the angle of view. It is as if the user was really turning their head in the virtual world, allowing them to look up to the sky or behind them for example. It is this effect that gives a deep feeling of immersion and makes you quite quickly forget the screen staring in front of your eyes.
To give a sense of reality and fluidity of the world in which we are immersed, vr headsets must achieve technical feats in terms of display. Unlike television, which has a display frequency of 30 frames per second, virtual reality displays moving images at 90 frames per second or even sometimes 120. The higher the display speed, the more the player will feel immersed in a real world.
How can Swiss Tomato Digital Agency help you?
Use the newest technology and impress your customers. Swiss Tomato virtual reality agency can also help you with AR and VR applications.
Swiss Tomato is a virtual reality agency specializing in mobile development. In 2019, Swiss Tomato won the Meilleur du Web award in the Mobile category and won the Bronze Trophy in the Business category at the Best of Swiss Apps competition. Developing VR and AR applications is one of our areas of expertise and our team of developers is on hand to help you with your needs.
References that we are the most proud of at Swiss Tomato virtual reality agency
Let’s work together on your next idea. Beat your competitors with the help of an expert virtual reality agency. Call us or drop us a message to hello@swisstomato.ch, we will be glad to be your long-term business partner!
